Monday, January 23, 2006

Don’t Put the Phone Down on an Opportunity

When you’re busy at work, the tendency is to treat calls like a necessary nuisance. People deal with them quickly and efficiently instead of treating them as an opportunity, reports Inc. magazine article, “Caller; You’re on the Payroll”.

If people rewarded their callers’ interest and questions about getting into business, they might get the
opportunity to get involved in a potentially thriving business.

Janie Murrow, who owns an Omaha-based coffee retail/wholesale business MJ Java with her aunt, estimates that her policy of treating every call like a potential sales pitch was key to the 30% to 40% growth of its wholesale division.

Inspiration and opportunities come in many forms including a phone call. Make sure you answer and you’ll build a stronger business.

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